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APPROVED BY HER MAJESTY’S ARMED FORCES. TESTED BEYOND ENDURANCE.Bremont is proud to enter into a partnership with the Ministry of Defence (MoD) honouring Her Majesty’s Armed Forces. Through this partnership, Bremont have become the sole luxury watch producer allowed to legitimately use the signs, symbols and Heraldic Badges of all three services. This marks the first time that civilians can purchase official Bremont Military timepieces. Consequently, Bremont have released a new military inspired range of watches incorporating the emblems of the Royal Navy, British Army and the Royal Air Force. The Armed Forces Collection draws inspiration from the original ‘Dirty Dozen’ watches, a series of timepieces commissioned for the British Army during World War II when Britain’s Ministry of Defence needed watches to issue to military personnel.
We’re incredibly proud at Bremont to have remarkable individuals like Jay wearing and indeed testing our watches out in the field. ‘Tested Beyond Endurance’ isn’t just a strapline, it’s something we actively put to the test. We caught up with Jay here about what brand alignment means to him and how he’s been coping during the lockdown.
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